Order Analytics
Order analytics show the orders the app has processed, and how they turned out.
note
Only orders that include at least one of your configured, enabled products are counted, so the numbers can be lower than your total orders in Shopify.
What you can see
- Orders over time. How many orders the app processed.
- Orders by product. Your best-selling products, ranked by number of orders.
- Returns and chargebacks by product. How many of each product's orders were returned or disputed, and its return rate and chargeback rate: the share of its orders that ended in each.
Using it
- A high return rate can point to a problem with the product itself, such as a broken download or a misleading description.
- A high chargeback rate can point to fraud. Consider Chargeback Processing, a warning before keys are revealed or warning before a customer downloads content.
See Returns, Refunds & Chargebacks for how the app handles each.